Who is the DailyCandy London Reader?

DailyCandy's London consumer base is made up of approximately 75,000 subscriptions (2.2 million worldwide) - including smart, stylish and affluent women who look to the editorial to find the inside scoop. DailyCandy subscribers have a voracious appetite for what's next, new, cool, and must-have.

96%

are females

70%

are under 35

86%

hold university or post-graduate degrees

30

Median age

£49.000

Median HHI

DailyCandy readers are:

DEVOTED

95% read it every day or almost every day

SHOPPERS

56% bought something they read about on DailyCandy

INFLUENCERS

41% spend £100+ a month on clothes and accessories